Routine: Power & Protect

A strengthening ritual that promotes scalp health, circulation & stronger hair.
If you want longer, stronger, fuller-looking hair, you can’t just treat the ends... you have to start at the scalp.
The Power & Protect Ritual combines two powerful ranges, Perfect Clarity and Long & Strong, to reset your scalp, activate growth, strengthen the hair you already have, and protect every strand moving forward.
Think of it as skincare for your scalp, followed by performance-driven strength care for your lengths.
Why This Ritual Works
The Power & Protect Ritual works because it addresses every stage of the hair journey:
1. Reset the scalp (Exfoliating Treatment)
2. Stimulate and activate growth (Super Serum)
3. Strengthen the fibre (Shampoo + Conditioner)
4. Protect against damage (Leave-In)
It removes barriers to growth, supports circulation, strengthens what you have, and protects it daily, so you can actually retain the length you grow.
The Hero Ingredients Behind the Results
Perfect Clarity: Reset & Rebalance
This intensive exfoliating treatment clears the way for stronger, healthier-looking hair.
- Inulin: A natural prebiotic that supports a balanced, healthy scalp microbiome.
- Alpha-Ketoacids: Gently dissolve buildup and excess oil without harsh scrubbing.
- Herbasol Apple Cider Vinegar: Clarifies, balances and revitalises the scalp.
- Capsicum Extract: Helps purify, soothe and reduce excess oil while supporting circulation.
Long & Strong: Activate & Strengthen
Designed to deliver longer, stronger hair in just 60 days*, this range supports growth at the root and strength through the lengths.
- Biomimetic Peptides: Help mimic natural growth signals and support a longer growth cycle.
- Marine Density Infusion: Strengthens and thickens the hair fibre for improved density and reduced breakage.
- Centella Asiatica: Supports circulation and healthier-looking growth from the scalp.
*When used as a system consistently.
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Step by Step:
1. Perfect Clarity Exfoliating Treatment (Prep & Reset the Scalp)
Healthy hair starts with a balanced scalp. If there’s buildup, oil, chlorine or product residue sitting on the scalp, your treatments simply can’t work properly.
Apply the entire tube directly to the wet scalp. Massage for 5 minutes, then rinse thoroughly.
*Avoid using within two weeks prior to a colour service.
2. Long & Strong Strengthening Shampoo (Cleanse & Prep for Strengthening)
This sulfate-free strengthening shampoo gently cleanses while reinforcing the hair fibre, without stripping the scalp.
Shampoo twice to thoroughly cleanse the hair and scalp while reinforcing the hair fibre in preparation for targeted treatment.
3. Long & Strong Strengthening Conditioner (Strengthen & Support)
This conditioner strengthens the hair you already have, helping reduce breakage so you can retain length.
Massage through lengths and ends to boost absorption. Rinse after 1-3 minutes for smoother, stronger hair that feels thicker and more resilient.
4. Long & Strong Super Serum (Scalp Activation)
Unlike many other growth serums that are thick, oily or disrupt styling, the Super Serum is lightweight and designed for daily use.
- Won’t weigh hair down
- Won’t leave oiliness at the roots
- Won’t interrupt your styling routine
It works consistently every day to activate the scalp and support stronger growth.
Apply section by section to a towel-dried scalp. Massage in. Leave on.
Consistency is key, daily use is what delivers visible results.
5. Long & Strong Densifying Leave-In Treatment (Protect & Finish)
There’s no point growing stronger hair if you don’t protect it.
This leave-in treatment:
- Provides heat protection up to 230°C
- Strengthens and densifies lengths
- Helps prevent breakage
- Supports resilience and shine
Apply to towel-dried lengths and ends. Leave in and style as desired.
By combining scalp exfoliation, strengthening care, and daily protection, the Power & Protect Ritual supports healthier-looking hair, while helping to build strength, fullness & length where it matters most.




